Multi-Coloured Swap Shop

Multi-Coloured Swap Shop, also known as Swap Shop, was a UK children's television series that aired on Saturday mornings on BBC One between 02 October 1976 and 27 March 1982. The show, which took up most of the Saturday morning programming slot, was hosted by Noel Edmonds with Keith Chegwin, John Craven and, later, Maggie Philbin.

The show was based on a phone-in system whereby young callers would offer items to be 'swapped' with others. It also included guest appearances by celebrities, actors, pop stars etc. These would also answer questions phoned-in live by viewers, as well as offering their own 'swap', usually a personal possession. Cartoon series were also integrated into the programming.

Swap Shop has been considered ground-breaking in its format of a varied content live children's television programme, usually lasting over three hours, with audience participation via the phone-in and use of outside broadcasting. Chegwin would host a live itinerant outside broadcast in the 'Swaparama' section, where again youngsters could put up objects for swapping.

Seasons
Multi-Coloured Swap Shop ran for a total of six seasons, each beginning in late September/early October, running to late March, with the exception of the first season which ended in late February 1977.

Guests
List of known guests

Musical

 * Season 1: Flintlock (first show), Eddie and the Hotrods, Smokie, Showaddywaddy, The Wurzels, Jermaine Jackson, Ralph McTell, Pussycat, Queen, Osibisa, The Rubettes, Suzi Quatro, Hank Marvin of The Shadows, Liverpool Express (ft. Keith Chegwin)
 * Season 2

TV celebrities

 * Season 1: Dr Who and Sarah Jane, Patrick Moore, Lesley Judd, Jack Scott (TV weatherman), Roy Castle, Rod Hull & Emu, Nerys Hughes and Elizabeth Estensen (The Liver Birds), John Inman and Mollie Sugden, Peter Powell, The Goodies, Clive Lloyd (West Indies Test Captain), Ed Stewart, Peter Purves, Michael Bond (Paddington), Delia Smith
 * Season 2:

Other

 * Season 1: James Hunt, Kevin Keegan, Robin Cousins
 * Season 2: